When Covid-19 hit the gaming industry, few people knew how long casinos would remain closed. But there were those that saw this closure as an opportunity to take stock, improve and prepare for their next grand reopening. To discuss this in more detail, Simon Thomas, CEO of the Hippodrome Casino will discuss the Hippodrome’s latest renovations and the reasonings behind them. Casino: Lockdown Achievements

Entering new markets is one thing. Being successful is another. We are joined by Parimatch’s Ievgeniia Derbal who give us comparisons between the Ukrainian markets as well as those in Kenya and Ghana.

The idea of land-based operators successfully scaling to build a profitable omni-channel business model gives rise to scepticism. Often the barriers to entry are considered too high, given the differing technical requirements of online and the expectations of customers. For others, it’s a process of ‘wait and see’: learning from the successes of those that raced ahead.

In this session, Rank Group’s Jonathan Pettemerides provides excellent lessons on how to learn from mistakes of the past and to create a successful omni-channel business.

For all market leaders, there is an increasing need to resources into remaining compliment while offering responsible gambling practices. In that context, Novo Interactive’s Dr Daniel Henzgen will discuss tricky regulations, the toughest challenges from the black market and how to ensure that operators remain consumer centric.

Casinos are keen to welcome back customers and to make up for lost time during 2020. To increase footfall and attract past customers, attention should be turned to the latest engagement tools that can increase long-term retention. But are new products and engagement tools enough to bounce back? Are there success stories that European casinos can look to, to ensure they avoid mistakes that others may have made? Joining us in this session is Corey Padveen and Jason ‘Wolf’ Rosenberg who will give their perspective on how the European market can learn lessons from North America.

As gambling refrom targets are continusly debated, what are some of the latest implicatiosn for operators and product developes aiming to strengthen player verification and improve data management. Turning to Finland, Veikkaus has proactively preprepared for the revised Finnish Lotteries Act that will make verification checks compulsory at all retail gambling venues by 2023.

Best practice for Responsible Gambling is a large conversation. In this session, the focus will be on the often misunderstood issue: women and problem gambling.
By outlining the RG measures available to women, the conversation will then explore the lived experiences of problem gamblers and affected others. This all-women panel will aim to highlight where operators fall short and what they can do better to protect their customers.

Sports betting is increasingly popular across African markets, and the need to drive customer engagement through cohesive casino and sports betting strategies is growing.
In this session, ICE Connect is joined by Solomon Godwin from Pragmatic Play who will share with us his insights into African sports betting markets, and how to overcome industry challenges.